ExtremeTech asks today if Comcast – rumored to be about to start metering bandwidth – is “preparing to screw its customers.”
While it’s true that Comcast screws its customers, metering bandwidth strikes me as a fairer modus buggerandi than what it does now: lying to us by offering “unlimited” plans with secret limits, with a Kafka-esque policy of not communicating with people who get close to it.
Here’s the rumored plan:
“Comcast is considering a rate hike for broadband customers who consume more than 250 gigabytes of data each month, though there are no immediate plans for implementation. “Comcast is currently evaluating this service and pricing model to ensure we deliver a great online experience to our customers,” the company said in a statement. “We have not made any changes to our current service offerings and have no new announcement to make at this time.”
It all comes down to cost. If Comcast stopped offering unlimited bandwidth, would you still feel entitled to it? It would be beastly indeed if Comcast smacked 250GB transgressors for huge penalties, but at least then it wouldn’t be defrauding its customers any more. Or is it all just part of a strategy to get you used to paying by the unit for a commodity – bandwidth – that is or will soon be effectively free of charge to it, the utility provider?