
Art Lebedev's Optimus Popularis is a more affordable follow-up to the high-priced and extravagant Maximus. There's no price for it, yet, but there is a mockup. Wired's Jose Fermoso nails it with a stone-faced "they must come down to Logitech-level pricing," noting that the Max was just a big load of pretty on a standard keyboard.
With its $1,500+ price point, however, the Max creates a gulf of opportunity between itself and the $150 DiNovo-type fancy keyboard to which Fermoso refers. They could make it $300 and people would think it was cheap.
Optimus popularis does not look terrible [Wired]
I don't get it. Why would I buy this keyboard if it doesn't have all the OLEDs in the keys? What's the big attraction to it?
Who says it doesn't? My impression was that it would, just they'd be smaller and fewer.
This will become the Cadillac Catera of keyboards.