BIC Phone is branding coup de grâce

bicphone.jpgWhile I find the implicit message of "toss this when you're done" here, I have to admit: a pre-paid phone co-branded with BIC, makers of world famous cheap pens and razors, is sort of brilliant.

The BIC Phone will be available in France as a pre-paid unit from Orange. It does appear you can buy top-up cards. Please do, France!

Press Release [Orange.com via Red Ferret]


Discussion

Take a look at this

"cheap pens and razors. . ."
What about the lighters, Joel!?!?! This is practically the only company that makes cigarette lighters of any worth. It is their crowning achievement!

Take a look at this

Oh, hey, and me without one at the moment!

Take a look at this

Woah, and it's rechargeable.

Niiice.

Take a look at this

When will we see the Gillette equivalent with it's ridiculously overpriced top-ups but incredibly smooth five-band system...?

Take a look at this

@Andreas: Or the next mobile campaign from a carrier which advertises a phone with six bars of reception.

Take a look at this
#6 posted by Anonymous , July 14, 2008 10:12 AM

But what about the terr'ists?

Take a look at this

I wonder if it'll gather rust in the corner of the shower the same way their razors do. Just one day after I take the plastic guard off. *sigh*

Take a look at this

I want to see BIC make rechargeable lighters. I can get a long life out of a cheap plastic lighter, so long as it's refillable.

Maybe the phones will have a fuel cell that runs on butane, and is rechargeable.

Take a look at this

So its a phone from the makers of the two things (pens and lighters)that are most likely to end up going home in someone else's pocket.

Take a look at this

I can see it being useful as a back-up phone as it comes completely ready to go.

Post a comment

Anonymous