Vintage Atari 2600 ad explains the genesis of Yar's Revenge
This vintage ad for the Atari 2600 shows how the ideas for games were dreamed up before there was a conceptual library of standard ideas to draw inspiration from: a man sitting in a room with a dizzy fly, creating a game out of surrealist idea association as he simultaneously stuffs wads of blotter LSD up his nostrils. "A fly! I'll have a mutant fly. There we are. You'll need some potential. Now an Ion Zone. Yar. Yar's Revenge."
There's a big part of me that doesn't want to admit that this isn't the way games are made.
Atari Commercial [YouTube]

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I don't know whether to cringe or to be in awe. This video makes me wish I were a child of 1970.
I'm pretty sure that's "you'll need some protection"
For the ultimate crazed acid head, try it on "trippy mode" for atari anthology!
http://www.amazon.com/Atari-26081-Anthology/dp/B0002W5S0I
Can't get the video anymore. Aaargh. I liked that game.
Here it is again:
http://www.youtube.com/watch?v=c0Mvwh_Jjhc