Supplementing their successful line of electric razors, televisions, Skype phones and toothbrushes, Philips next product will be directly to the pudendum: the company has announced the Warm Intimate Massager, the first ever Philips brand sex toy.
Not much is known about the device, except that it is a vibrating massager with the depressing adjective "non-penetrative" conspicuously applied. Why non-penetrative? In addition to hoping it will become "the ultimate Christmas gift for couples," a Philips rep cautiously explained...
"We were looking for products that wouldn't replace one or the other partner.
Whew. I think I speak for men everywhere when I say I'm glad Philips has got my back. It's true: a penetrative vibrator is a perfect replacement for a man, but down that orgiastic path lies genetic ruin. Frankly, we've been trying to keep that whole secret under wraps.
Regardless, what we are looking at here is a heated vibrator of some type. Philips intends to sell it for £89.99, which is an astonishing price to pay for a vibrator you can't even cram, but the stated rationale is that a luxury price will give it an air of consumerist respectability.
Either way, I think Philips is the right company for the job of demystifying and popularizing the vibrator, just as their fantastic Sonicare line popularized the higher-end electric toothbrush. In fact, I, for one, am pleased to see Philips' introducing their Sonicare technology to daring new vistas. I myself have considered introducing my Sonicare to one from time to time, but frankly, those replacement heads are pretty expensive.
Philips changes the mood with Warm Intimate Massager [Times Online]