Rumor: iPhone heading to Wal-Mart

According to an anonymous source, Apple's iPhone will soon be sold at Wal-Mart. Boy Genius Report's insider says that sales will begin on November 15. The truth or falsity of this claim will be a nice litmus test of either (a) how far retailers will go to accommodate Apple, or (b) how far Apple will go to conquer the world. Wal-Mart typically demands heavy compromises from its suppliers, including control over distribution and packaging. For Apple to agree to this would go far beyond demonstrating that it never wanted to be a "cult," or that it has no interest in maintaining an elitist image: it would mean the hot breath of The Other America on the back of Steve Jobs' neck. More likely is that Wal-Mart has simply agreed to take iPhones the way Apple sends them, as Best Buy does, (and remember, Best Buy had to retrain staff and sell at close to cost, hoping to profit on accessories), or that the rumor is bogus. iPhone 3G may be coming to a Walmart near you [BGR]

About Rob Beschizza

Rob Beschizza is the Managing Editor of Boing Boing. He's @beschizza on Twitter and can be found on Facebook too. Try your luck at  
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14 Responses to Rumor: iPhone heading to Wal-Mart

  1. Sean Eric FAgan says:

    WalMart sells iPods already, does it not? Are they packaged differently than the normal iPods? (Honestly, I don’t know — I doubt it, but I refuse to go to WalMart.)

  2. Anonymous says:

    @ #1

    It’s the Wal Mart movie smiley! I knew I recognized it!

  3. Rob Beschizza says:

    They have the iPods in a special display case, as I recall.

    What would be interesting is if the iPhone was sold the same way, i.e. no in-store activation.

  4. Alan says:

    I dunno; seems like they’d let AT&T reseller stores sell them first. Those are the guys that ought to be yelling to most about selling them.

  5. Not a Doktor says:

    People* always look down on walmart as being low class, but really it’s as middle of the road you can get. It is THE mainstream.

    *white people

  6. El Mariachi says:

    I’ve seen iPods at Costco and I think Sam’s Club (Walmart’s warehouse store,) and they were in big crappy-looking blister packs, not the elegant folding cubes they come in at Apple Stores.

  7. El Mariachi says:

    Oh, and @Not A Doktor:

    That low class is perceived as mainstream ought to tell you something.

  8. Not a Doktor says:

    It’s not as bad as Kmart

  9. Elvis Pelt says:

    My cachet, let me show it to you, err…

  10. dculberson says:

    Wal-Mart is every bit as bad as K-Mart.

  11. pupdog says:

    I like the Smiley crop, gives it a nice evil slant…

  12. strider_mt2k says:

    It’s missing the blood drip though.

    A comedian I’m not.

  13. retrojoe says:

    iPhone jumps the shark.

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