Gold USB drive is "ultimate executive gift," says company selling them for $600

Posted by Rob Beschizza, October 30, 2008 7:29 AM | permalink

Eight gigs of "Limited Edition Solid GOLD Eloquence," the Pico-C represents the "hallmark of style and quality in USB drives."

People prize it for its beautiful design, according to the marketing literature. Why else would you pay $600 for a Sony MicroVault Tiny you can pick up at Fry's for $25 and get gold-plated for $100 more? Its "amazing qualities," of course!

Verily, it needs a Monex-style television advert, bathed in glowing golden light and shot in the style of late 1970s porn, in which a middle-aged lady murmurs statistics while gently dancing her fingertips over the product.

Super Talent Announces 18-Carat Solid Gold USB Drive [Super Talent via Crave]

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Discussion

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#1 posted by infestacool , October 30, 2008 9:03 AM

I have one of those gold plated ones. $30 from amazon. Simply putting it into a usb port scratches the crap out of the gold.

Don't expect it to stay shiny for long.

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#2 posted by Moriarty , October 30, 2008 11:50 AM

I like the one with the cross. It's like the pope's thumb drive!

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#3 posted by Anonymous , October 30, 2008 4:05 PM

Could the one with the cross be used as a Mass Storage Device?

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#4 posted by Daemon , October 30, 2008 4:30 PM

If it was silver you'd at least be able to hold off the werewolves. Gold is useless.

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#5 posted by haineux , October 30, 2008 4:38 PM

I can only imagine how excited the NRRDCORE crowd is.

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#6 posted by acb

, October 30, 2008 6:40 PM

70s porn or 80s televangelism?

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#7 posted by Anonymous , October 31, 2008 1:50 AM

Really, unless it's a Monster(tm) brand gold plated USB drive, I'm not interested.

I really don't think that some fly by night johnny come lately company has anywhere near the engineering wherewithal to produce a a gold plated USB drive that would approach anywhere near the quality that Monster(tm) could produce.

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#8 posted by RER , October 31, 2008 8:02 AM

@6 What's the difference?

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#9 posted by MrsBug , October 31, 2008 1:47 PM

Wow, Pimp My Storage!