The “Sneezer Beam” is a two-pronged light-emitting device that, when jammed up your nose to irradiate your nostrils, claims to “inhibit the cells in your nose that release histamine” to cure hay fever and other allergies. It’s £40 from Gizoo.
Searching in the Annals of Allergy, Asthma & Immunology, the “official publication of the American College of Allergy, Asthma, & Immunology” for “light therapy” does not bring up any results, although Gizoo’s write-up says that positive results from a clinical trial of the device were published there. (That doesn’t mean they weren’t, or even that the device doesn’t work, but simply that I can’t find it.) [via Coolest-Gadgets]
That’s not an Elsevier published journal is it perchance?
Oh, wait! THIS one goes in your butt and THIS one goes is your nose. No, wait…
is it usb powered?
Here is the article mentioned. It was the first result for the search “light”.
Hooray for pseudoscience! Reminds me of the Violet Ray, made in the 1930′s for UV light “therapy.” Everything old is new again:
http://www.electroherbalism.com/Bioelectronics/Tesla/VioletRay.htm