By Steven Leckart at 8:30 am Fri, Aug 28, 2009
Birkenstock's Birkies shoe was developed by fuseproject. Simple, slip-on clogs you can wear gardening, at the beach, or even while cooking, just like NY chef Mario Batali.
Looks familiar, no?
[via Bike Snob NYC]
GAAAAAAAAAAHHHHHHHHHHHH! Mein Leben!
It doesn’t count as a derivative cash-in if you are the incumbent with the name recognition, right?
Saw this yesterday on BikeSnob. He is a little less delicate in describing the shoes (and describing fuseProject).
FuseProject is continuing to appear as if all they do is take the good ideas of independent companies and suggest them to other, similar companies. Stealing clients watches and telling them the time.
This line has actually been around since before crocs (usually sold as “professional shoes” by the Birki brand)… they’re big in the “works on wet surfaces” crowd (kitchens, gardens, etc) and predate the 2004 arrival of crocs. These seem to have been updated with a better heel and a weirder sole, but otherwise look to be exactly the same shoes that this line has been churning out for years. They’re still pretty ugly, but not as derivative as you might think.
What has Boing Boing Gadgets become?
My only consolation when confronted with fugly clothes like this is knowing that when we look at pictures of ourselves in 20 years, we’ll slap ourselves on the forehead and say, “WHAT were we thinking!?”
How are these recycled?
It’s the other way around – Birkenstock has been making these garish garden clogs for decades. I wore a snazzy yellow pair to my high-school graduation in 1996, to the vice-principal’s dismay.
The styling may be new but these clogs have been around for years; long before those from Crocs. appeared.
You’d think they could at least use more neutral colors, or make them more Birk-looking. That’s the FAIL. I agree that Crocs are fugly, but they are useful.
Ewwww! Ugly shoes, and sweaty feet!
I actually had a pair of these ten years ago. They had a cork insert though. At the time, they claimed they were very popular with nurses (easy to clean, I guess). They were very dark blue and extremely comfortable.
These should come with a reminder that they’re not to be worn EVERYWHERE.
They also look a lot like these: http://www.activecasual.com/sloggers/Pages/Premium.htm which predate Crocs, and may or may not predate the birkies
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