Magnifying glass add-on for Swiss shopping carts

shopping_cart_mag_glass.jpg

Spotted in Geneva by Nicolas Nova at Pasta&Vinegar, these very smartly designed shopping carts, which include a built-in magnifying glass on the handle for the inspection of ingredient labels, fruit bruises, insect infestation and the like. In reality, I'm not terribly sure how helpful this is to fit into every cart — it seems like it would mostly benefit the myopic and elderly — but I still find it a terribly swish design innovation on an invention that has stayed mostly timeless for the last forty years.

Design add-on [Liftlab via DVICE]

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